The response from my techno audience I received was to add in my strap line which was on my advertisement to the actual DVD cover so it targets the audience of the techno genre as many were drawn into the strap line and found it helped them to make a final impression on the product. The font I used for the play list details should match the font I used throughout and I should enlarge the word ‘play list’ as this was important information. I was suggested to swap the artist name with the DVD name (leaving the DVD name at the top of the DVD).
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