Music videos are important to marketing

Music videos are used as a marketing technique to promote the producers and singers. There are two independent ways to view music videos this is by TV (music channels such as 4music and MTV especially dedicated for this service and a new service introduced is music on demand) and internet by going on to websites such as Youtube, yahoo, msn music and Aol music etc. Another technique used to promote producers and singers is by advertisement in magazines, newspapers and billboards etc, but this technique is powerful in it own way as there are differences between production methods used with print production and video.

http://www.virginmedia.com/music/
The music on demand service shows all updates on the TV of new release of music videos from all genes such as pop, rock, electro, Bhangrah etc. Having a music service on virgin medias on demand service is helping promote music videos more as this is a new way forward of watching music video in comfort and browsing music videos in HD, big screen and surround sound quality (killing two birds with one stone) latest figures show virgin on demand services viewing figures have went up to 50% rise.
http://www.independent.co.uk/news/business/news/virgin-media-on-demand-view-figures-rise-by-50-per-cent-1886319.html

It’s more easier and simple to access music videos, therefore its important to make a good piece of a music video. Every music scene gives out awards for the best video, emphasising my point how important music videos are to be nominated to promote the producers and singers. Viewers are the ones who make the judgement of the best music video by casting their votes in a system (what ever is suitable with the music ceremony holders). These ceremonies help give recognition to music videos chosen by public which impact the promoters and they goal is achieved. These ceremonies also prove production wise the power a music video now has over a print production of an advertisement, key for a successful market for a promoter is a music video.